{"id":821,"date":"2019-07-19T11:27:05","date_gmt":"2019-07-19T09:27:05","guid":{"rendered":"https:\/\/2019.brno.wordcamp.org\/?p=821"},"modified":"2019-10-21T20:31:45","modified_gmt":"2019-10-21T18:31:45","slug":"marek-cevelicek","status":"publish","type":"post","link":"https:\/\/brno.wordcamp.org\/2019\/marek-cevelicek\/","title":{"rendered":"Sp\u00edrk: Marek \u010cevel\u00ed\u010dek"},"content":{"rendered":"\n<p><strong>T\u00e9ma:<\/strong> Zlep\u0161ujeme web &#8211; Pou\u017eitelnost a p\u0159esv\u011bd\u010divost na webu<\/p>\n\n\n\n<p>Jak postupujeme v Liquid Design p\u0159i zlep\u0161ov\u00e1n\u00ed pou\u017eitelnosti web\u016f &#8211; jak\u00e9 jsou \u010dast\u00e9 probl\u00e9my, jak to \u0159e\u0161\u00edme, co \u0159e\u0161\u00edme nejd\u0159\u00edv a jak vyb\u00edr\u00e1me, kter\u00e9 \u010d\u00e1sti webu zlep\u0161it. 2. \u010d\u00e1st: P\u0159esv\u011bd\u010divost &#8211; na \u010dem je to zalo\u017een\u00e9, kognitivn\u00ed zkreslen\u00ed, psychologick\u00e9 principy d\u016fv\u011bryhodnosti, jak se proti tomu d\u00e1\/ned\u00e1 br\u00e1nit, co na u\u017eivatele funguje a kdy jsou z toho sp\u00ed\u0161 nasran\u00ed ne\u017e p\u0159esv\u011bd\u010den\u00ed<\/p>\n\n\n\n<!--more-->\n\n\n\n<h5 class=\"wp-block-heading\">O \u010dem bude Tvoje P\u0159edn\u00e1\u0161ka? Na co se maj\u00ed \u00fa\u010dastn\u00edci Wordcampu t\u011b\u0161it?<\/h5>\n\n\n\n<p>Bude to o chyb\u00e1ch pou\u017eitelnosti, kter\u00e9 tr\u00e1p\u00ed 90 % v\u0161ech web\u016f. Jsou to v\u011bci, kter\u00e9 velice \u010dasto opravujeme a st\u00e1le se to opakuje. Pou\u017eitelnost je z\u00e1klad, bez kter\u00e9ho nem\u00e1 smysl v\u011bnovat se ni\u010demu dal\u0161\u00edmu, jako t\u0159eba p\u0159esv\u011bd\u010divosti. Kdy\u017e do nepou\u017eiteln\u00e9ho webu sype\u0161 pen\u00edze z marketingu, efektivn\u011b ti je v\u0161echny se\u017eere. A\u017e vy\u0159e\u0161\u00edme pou\u017eitelnost, tak se vrhneme o level v\u00fd\u0161 a uk\u00e1\u017eu p\u00e1r funk\u010dn\u00edch z\u00e1klad\u016f p\u0159esv\u011bd\u010divosti na webu a jak s n\u00ed pracovat.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Co \u010dek\u00e1\u0161 od Wordcampu 2019 v Brn\u011b?<\/h5>\n\n\n\n<p>Jako ka\u017ed\u00fd rok &#8211; dobr\u00e9 p\u0159edn\u00e1\u0161ky, chytr\u00e9 lidi, fajn diskuse.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">\u010c\u00edm je podle Tebe komunita kolem WordPressu jin\u00e1?<\/h5>\n\n\n\n<p>Ne\u0159ekl bych, \u017ee komunita je jin\u00e1. WordCamp m\u00e1 ale ultim\u00e1tn\u00ed vlastnost, \u017ee na afterparty z\u016fst\u00e1v\u00e1 hromada lid\u00ed. Je tam sranda a hromada j\u00eddla, tak\u017ee nikdo nemus\u00ed sp\u011bchat dom\u016f. A letos to bude v nov\u00fdch prostor\u00e1ch, co jsem zaslechl, tak\u017ee ur\u010dit\u011b je na co se t\u011b\u0161it.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Co bude Tvoje hlavn\u00ed t\u00e9ma v tomto\/n\u00e1sleduj\u00edc\u00edm roce?<\/h5>\n\n\n\n<p>To, co te\u010f p\u0159ipravuju na WordCamp &#8211; pou\u017eitelnost a p\u0159esv\u011bd\u010divost. Lidi v tom po\u0159\u00e1d d\u011blaj\u00ed na webech element\u00e1rn\u00ed chyby. Tak t\u0159eba p\u0159\u00ed\u0161t\u00ed rok budu moct p\u0159edn\u00e1\u0161et u\u017e o n\u011b\u010dem jin\u00e9m.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Kterou ot\u00e1zku T\u011b u\u017e nebav\u00ed neust\u00e1le dokola zodpov\u00eddat?<\/h5>\n\n\n\n<p>&#8222;Kolik stoj\u00ed web?&#8220; a &#8222;Jakou m\u00e1me firemn\u00ed vizi?&#8220; V\u0161\u00edm\u00e1m si, jak n\u011bkte\u0159\u00ed lidi nech\u00e1pou, \u017ee vize m\u016f\u017ee b\u00fdt n\u011bco tak jednoduch\u00e9ho, jako smyslupln\u00e9 projekty pro rozumn\u00e9 klienty, v dobr\u00e9m kolektivu za dobr\u00e9 pen\u00edze. Zkus to vyv\u00e1\u017eit. Hodn\u011b firem to neum\u00ed. Fakt nemus\u00ed\u0161 m\u00edt jako vizi os\u00eddlen\u00ed Marsu.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Vysn\u011bn\u00e1 superschopnost?<\/h5>\n\n\n\n<p>L\u00e9tat.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Kter\u00e9 j\u00eddlo m\u016f\u017ee\u0161 j\u00edst po\u0159\u00e1d?<\/h5>\n\n\n\n<p>Stejky.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Kter\u00e1 kritika\/zp\u011btn\u00e1 vazba T\u011b v \u017eivot\u011b v\u00fdrazn\u011b posunula v\u0159ed?<\/h5>\n\n\n\n<p>Kdy\u017e u\u017e jsme u toho, tak zji\u0161t\u011bn\u00ed rozd\u00edlu mezi kritikou a zp\u011btnou vazbou. Kritizuju abych \u0159ekl, \u017ee je to podle m\u011b blb\u011b. Zp\u011btnou vazbu d\u00e1v\u00e1m ale zp\u016fsobem, aby se z n\u00ed n\u011bkdo mohl pou\u010dit a ud\u011blat to p\u0159\u00ed\u0161t\u011b l\u00edp. To zahrnuje spoustu soft-skills.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Co u\u017eite\u010dn\u00e9ho ses v posledn\u00ed dob\u011b nau\u010dil?<\/h5>\n\n\n\n<p>Zjednodu\u0161ovat. U\u017e se nehrabu v tolika v\u011bcech jako d\u0159\u00edv a da\u0159\u00ed se mi l\u00edp naj\u00edt, co je d\u016fle\u017eit\u00e9. Taky um\u00edm l\u00edp odhadovat \u010das na pr\u00e1ci &#8212; to se mi povedlo d\u00edky tomu, \u017ee jsem si pro\u0161el hromadu hotov\u00fdch projekt\u016f a rozt\u0159\u00eddil to. Celkem mi ty data sed\u00ed a vyplatilo se to.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">\u010c\u00edm si T\u011b dok\u00e1\u017e\u00ed lid\u00e9 z\u00edskat?<\/h5>\n\n\n\n<p>Kdy\u017e jsou sv\u00ed a je s nimi sranda. Hodn\u011b si rozum\u00edm s lidmi od divadla, proto\u017ee maj\u00ed specifickej humor.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Co je v\u011bc, kterou m\u00e1\u0161 r\u00e1d, a v\u011bt\u0161ina ostatn\u00edch lid\u00ed ji nesn\u00e1\u0161\u00ed?<\/h5>\n\n\n\n<p>M\u00e1m r\u00e1d n\u00e1hodn\u00e9 situace, ale v\u0161\u00edm\u00e1m si, \u017ee ostatn\u00ed rad\u0161i v\u00ed, do \u010deho jdou.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Kter\u00e9 rozhodnut\u00ed ovlivnilo Tv\u016fj \u017eivot nejv\u00edce?<\/h5>\n\n\n\n<p>Kdy\u017e jsem si na posledn\u00ed chv\u00edli rozmyslel, \u017ee nebudu l\u00edtat s trysk\u00e1\u010dem, ale p\u016fjdu do IT.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Na co si podle Tebe lid\u00e9 ve Tv\u00e9m okol\u00ed st\u011b\u017euj\u00ed \u00fapln\u011b zbyte\u010dn\u011b?<\/h5>\n\n\n\n<p>Furt \u0159\u00edkaj\u00ed v\u011btu: &#8222;To snad nen\u00ed mo\u017en\u00e9!&#8220;. Lidi, uv\u011bdomte si, \u017ee se to stalo, tak\u017ee je to mo\u017en\u00e9. Tahle v\u011bta m\u011b bude pron\u00e1sledovat do pekla.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Co mus\u00ed \u010dlov\u011bk ud\u011blat, aby T\u011b ztratil jako p\u0159\u00edtele?<\/h5>\n\n\n\n<p>Kousnout do prstu u nohy. Je to takhle snadn\u00fd \ud83d\ude42<\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u00e9ma: Zlep\u0161ujeme web &#8211; Pou\u017eitelnost a p\u0159esv\u011bd\u010divost na webu Jak postupujeme v Liquid Design p\u0159i zlep\u0161ov\u00e1n\u00ed pou\u017eitelnosti web\u016f &#8211; jak\u00e9 jsou \u010dast\u00e9 probl\u00e9my, jak to \u0159e\u0161\u00edme, co \u0159e\u0161\u00edme nejd\u0159\u00edv a jak vyb\u00edr\u00e1me, kter\u00e9 \u010d\u00e1sti webu zlep\u0161it. 2. \u010d\u00e1st: P\u0159esv\u011bd\u010divost &#8211; na \u010dem je to zalo\u017een\u00e9, kognitivn\u00ed zkreslen\u00ed, psychologick\u00e9 principy d\u016fv\u011bryhodnosti, jak se proti tomu d\u00e1\/ned\u00e1 &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/brno.wordcamp.org\/2019\/marek-cevelicek\/\" class=\"more-link\">Pokra\u010dovat ve \u010dten\u00ed<span class=\"screen-reader-text\"> &#8222;Sp\u00edrk: Marek \u010cevel\u00ed\u010dek&#8220;<\/span><\/a><\/p>\n","protected":false},"author":16106748,"featured_media":1014,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1283831],"tags":[],"class_list":["post-821","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spikr"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/brno.wordcamp.org\/2019\/files\/2019\/08\/Marek-Cevelicek-e1571682410267.png","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paLbeE-df","_links":{"self":[{"href":"https:\/\/brno.wordcamp.org\/2019\/wp-json\/wp\/v2\/posts\/821","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brno.wordcamp.org\/2019\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brno.wordcamp.org\/2019\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brno.wordcamp.org\/2019\/wp-json\/wp\/v2\/users\/16106748"}],"replies":[{"embeddable":true,"href":"https:\/\/brno.wordcamp.org\/2019\/wp-json\/wp\/v2\/comments?post=821"}],"version-history":[{"count":5,"href":"https:\/\/brno.wordcamp.org\/2019\/wp-json\/wp\/v2\/posts\/821\/revisions"}],"predecessor-version":[{"id":2187,"href":"https:\/\/brno.wordcamp.org\/2019\/wp-json\/wp\/v2\/posts\/821\/revisions\/2187"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brno.wordcamp.org\/2019\/wp-json\/wp\/v2\/media\/1014"}],"wp:attachment":[{"href":"https:\/\/brno.wordcamp.org\/2019\/wp-json\/wp\/v2\/media?parent=821"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brno.wordcamp.org\/2019\/wp-json\/wp\/v2\/categories?post=821"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brno.wordcamp.org\/2019\/wp-json\/wp\/v2\/tags?post=821"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}