{"id":1080,"date":"2017-09-13T16:50:08","date_gmt":"2017-09-13T14:50:08","guid":{"rendered":"https:\/\/2017.brno.wordcamp.org\/?post_type=wcb_session&#038;p=1080"},"modified":"2017-11-24T15:03:23","modified_gmt":"2017-11-24T13:03:23","slug":"mereni-a-optimalizace-webu","status":"publish","type":"wcb_session","link":"https:\/\/brno.wordcamp.org\/2017\/session\/mereni-a-optimalizace-webu\/","title":{"rendered":"M\u011b\u0159en\u00ed a optimalizace webu"},"content":{"rendered":"<p><span style=\"font-weight: 400\">&#8222;Web se n\u00e1m nel\u00edb\u00ed, chceme redesign.&#8220; &#8230;je citace hypotetick\u00e9ho klienta z pekel a cesta dodavatele vede p\u0159es polovi\u010dat\u00fd design a n\u00e1sledn\u00e9 v\u00edcepr\u00e1ce a\u017e k h\u00e1dce o proplacen\u00ed faktury. Jak to ud\u011blat dob\u0159e? Je pot\u0159eba: <\/span><\/p>\n<p><span style=\"font-weight: 400\">1) M\u00edt jasn\u00e1 KPI a spr\u00e1vn\u011b je m\u011b\u0159it.<br \/>\n<\/span><span style=\"font-weight: 400\">2) Analyzovat data a identifikovat probl\u00e9my nebo potenci\u00e1l k r\u016fstu.<br \/>\n<\/span><span style=\"font-weight: 400\">3) Navrhnout zm\u011bny slu\u017eby a otestovat je. <\/span><\/p>\n<p><span style=\"font-weight: 400\">A \u010dasto posta\u010d\u00ed jen drobn\u00e9 \u00fapravy a optimalizace. Budu mluvit o procesu optimalizace webu, co je k tomu pot\u0159eba a jak to jednodu\u0161e za\u0159\u00eddit. Chci uv\u00e9st konkr\u00e9tn\u00ed p\u0159\u00edklady a p\u0159edat konkr\u00e9tn\u00ed n\u00e1pady pro zlep\u0161en\u00ed, tak\u017ee mi po\u0161elte email s va\u0161\u00edm webem na ondrej@houseofrezac.com a spole\u010dn\u011b se pod\u00edv\u00e1me, jak optimalizovat v praxi.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8222;Web se n\u00e1m nel\u00edb\u00ed, chceme redesign.&#8220; &#8230;je citace hypotetick\u00e9ho klienta z pekel a cesta dodavatele vede p\u0159es polovi\u010dat\u00fd design a n\u00e1sledn\u00e9 v\u00edcepr\u00e1ce a\u017e k h\u00e1dce o proplacen\u00ed faktury. Jak to ud\u011blat dob\u0159e? Je pot\u0159eba: 1) M\u00edt jasn\u00e1 KPI a spr\u00e1vn\u011b je m\u011b\u0159it. 2) Analyzovat data a identifikovat probl\u00e9my nebo potenci\u00e1l k r\u016fstu. 3) Navrhnout zm\u011bny &hellip; <a href=\"https:\/\/brno.wordcamp.org\/2017\/session\/mereni-a-optimalizace-webu\/\" class=\"more-link\">Pokra\u010dovat ve \u010dten\u00ed<span class=\"screen-reader-text\"> &#8222;M\u011b\u0159en\u00ed a optimalizace webu&#8220;<\/span><\/a><\/p>\n","protected":false},"author":15393193,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1508578500,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"https:\/\/drive.google.com\/open?id=1nkTmfqhst4hZjSSao8gDLpkuMuLcRQdb","_wcpt_session_video":"","_wcpt_speaker_id":[1076],"footnotes":""},"session_track":[1079850],"session_category":[],"class_list":["post-1080","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-track-ii"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8K0Xj-hq","session_date_time":{"date":"21 \u0159\u00edjna, 2017","time":"11:35"},"session_speakers":[{"id":"1076","slug":"ondrej-henek","name":"Ond\u0159ej Henek","link":"https:\/\/brno.wordcamp.org\/2017\/speaker\/ondrej-henek\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/brno.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1080","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brno.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/brno.wordcamp.org\/2017\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/brno.wordcamp.org\/2017\/wp-json\/wp\/v2\/users\/15393193"}],"version-history":[{"count":1,"href":"https:\/\/brno.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1080\/revisions"}],"predecessor-version":[{"id":1081,"href":"https:\/\/brno.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1080\/revisions\/1081"}],"speakers":[{"embeddable":true,"href":"https:\/\/brno.wordcamp.org\/2017\/wp-json\/wp\/v2\/speakers\/1076"}],"wp:attachment":[{"href":"https:\/\/brno.wordcamp.org\/2017\/wp-json\/wp\/v2\/media?parent=1080"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/brno.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_track?post=1080"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/brno.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_category?post=1080"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}